PRESS
No Film School: Just Try Not to Cry Over This Ad Series From Har’el, Nichols & Iñárritu
P&G tapped Alma Har’el this year for its annual cinematic Olympics tearjerker. Spearheaded by ad agency Wieden + Kennedy, these spots have been helmed by directors Jeff Nichols (Loving, Midnight Special) and Alejandro González Iñárritu (The Revenant, Birdman), as…
Creativity: Director and Free the Bid founder Alma Har’el on supporting female filmmakers
The award-winning director talks to CR about addressing adland’s gender imbalance and making her voice heard in a male-dominated industry
Health: The New #LoveOverBias 2018 Winter Olympics Ad Will Move You to Tears
Whip out that pack of tissues. With the 2018 Winter Games less than 100 days away, household products giant Procter and Gamble has just released their latest heartstrings-tugging Olympics video campaign.
Huffington Post: Emotional New ‘Thank You, Mom’ Ad Tugs At The Heartstrings
With the Olympics 100 days away, P&G released the latest installment in the beloved campaign. Emotional New ‘Thank You, Mom’ Ad Tugs At The Heartstrings
Creativity: Ad of the day
P&G TACKLES BIAS IN NEW ‘PROUD SPONSOR OF MOMS’ OLYMPICS WORK. Free the Bid’s Alma Har’el Directed Latest Big Games Work From Wieden+Kennedy
PASTE: JellyWolf Explores Female Relationships and Strength through Scent and Style.
It’s no surprise that a collab between i-D and CHANEL produces serious eye candy, but the latest installment for their digital platform The Fifth Sense may be their most breathtaking yet.
IT’S NICE THAT: We speak to Lovetrue director Alma Har’el about her surrealist short film.
A visually spectacular and magical film about the exploration of womanhood.
i-D: THE FIFTH SENSE – JELLYWOLF
A hypnotic mythological tale following a young woman who experiences scents in the form of visions.
ELLE: JELLYWOLF – Is this the trippiest fashion film ever made?
JellyWolf Explores Female Relationships and Strength through Scent and Style
INDIEWIRE: JELLYWOLF – A wildly inventive short feminist sci-fi.
Kiersey Clemons and Lisa Bonet Have Visions In Alma Har’el’s ‘Trippy Love Letter To Women’